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Beverage Spectrum is a member of
There’s caffeine in everything from water to vodka. Yerba mate and guarana are standard ingredients in everything from banana smoothies to beer. But dude. Calm down. It’s time to chill. At least, for beverages, it is.
Selecting a trademark can make or break your beverage
your best advertising dollars may be spent on your can, bottle or case
It might not come in the bottle, but in the cap.
the notion of functionality carries heavy expectation
BevNET will host Web Chat with trademarks attorney Greg Sultan
Shrinking your product and growing your profits.
Packaging club, functional bust and tear-off labels.
Policy makers looking for bucks have targeted beverages.
A few words with Chuck Esserman of TSG Consumer Partners
The natural foods business has gotten close to being the fuctional foods business